Typography at it's best!

There was a launch of a new Turkish-language edition of the New York Times' International Weekly. To advertise the launch, the newspapers commissioned this incredible animation - a typographic tour starting from Liberty Island, across various bits of Manhattan, before arriving back to a gorgeous view of Istanbul rendered in type.

The typography hangs together beautifully, and the level of subtle detail rewards re-watching. The waves, rippling banners and flags are a lovely touch, just noticeable enough to add to the sense of place without distracting you from the overall theme.

Here's a link to one of the adverts: http://www.youtube.com/watch?v=dZ8CUcvPT6s